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Feb 16, 2011

Alexa Ranking Benefits

For all website or blogger owners it is important for them to know if they’re website/ blog is patronized by the visitors of their website/blog. The one that give this information is the alexa ranking.

Alexa rank gives the general accepted global ranking for website/blog by counting the number of visitors at a particular time. Alexa ranking will work only, if the alexa toolbar is installed and running. Installing alexa toolbar is needed so that bloggers and advertising companies or networks or Sponsored Reviews and Blogvertisers will pay attention on the alexa rank. It also utilizes information to decide if the blog/website will be review or not.

Alexa rank of a website is important for advertising companies so that they can determine the cost for placing advertisement in a certain website. It also help the company to decide how much to pay for an advertisement in a website/blog. Example of advertising companies and ad networks that uses alexa rank are: Text Link Ads, Sponsored Reviews and Review Me. Hence, higher alexa rank gives higher popularity and better source of advertising.


When calculating the rank of a particular website, the alexa ranking system considers records of the last three months and takes the average value, and gives the logical and real calculation of the number of visitors in website. The chance of manipulation of irregular hike bin website logging in can be lessen if the website have a higher alexa rank and website also will get more exposure.


Another advantage of alexa is the ranks contain facts that are invisible for public. The alexa help users to see how popular a website is. It also provides information about competitor’s performance in order to make comparison.

A site which has a higher selling rate than other sites which sell the same product as far as marketing website are considered. This is proven by many marketing surveys.

10 comments:

Anonymous said...

I love high alexa ranking since it encourage advertisers to advertise in your blog....

vibaku said...

Another benefit of having a high Alexa rank is that it opens doors for you. In some niches the top bloggers won't even pay any attention to newcomers.

//Sub/Corpus said...

I am there ...
On the low end ... gotta try harder ... :(

Unknown said...

I had found a great services to improve Alexa rank for your site, you should check out alexage.com
They brought my site to Alexa’s top 50K in less than 90 days

Janz said...

let me give it a shot.. Jone .. Tnx for sharing..

Wallpaper Clicks said...

I am also big fan of alexa. Many thanks to your for sharing this post to understand how alexa works and how i can benefit from it. 

Wallpaper Clicks said...

I am also big fan of alexa. Many thanks to your for sharing this post to understand how alexa works and how i can benefit from it. 

Msrathore said...

Is alexa toolbar essential can't we check manually

Bako said...

I have checked my alexa ranking for my new website and from 23,000,000, it's now 6,000,000. And it's a new blog, still trying to build the traffic.

But at the initial stage, my blog, sandalili.com seems to be backward and doesn't know how alexa works. But this article have really help.
www.sandalili.com

Celebrity News Live! said...

Great post and idea for Thanksgiving! I wish I had more time in the day right now to get through this crazy season! Alexa ROCKS !!!